Market research teams spend more time programming surveys than analysing them. A client delivers a Word specification, and a programmer rebuilds it manually inside Qualtrics, Forsta, Dimensions, or Alchemer — one question at a time. For a complex quantitative study, that is hours of work before a single response is collected.
Pirai AI converts that specification directly into a platform-ready import file. The same document can be deployed to multiple platforms without rebuilding anything, giving agencies and in-house teams true zero vendor lock-in.
Platform Coverage for Market Research
Market research agencies work across a wider range of platforms than most sectors. A tracker might run on Qualtrics. A custom study might go on Forsta. An FMCG client might require Dimensions MDD. An emerging market project might use a regional platform. Rebuilding the same specification for each platform manually is one of the most significant cost drains in research operations.
Pirai AI supports Qualtrics QSF, Forsta XML, UNICOM Dimensions MDD, Alchemer Word Import format, SurveyMonkey TXT, and 22+ more from a single upload. The same client specification produces every output format without reformatting. For teams working across environments, the Pirai AI CSV Comparator adds instant configuration comparison across Dev, Test, and Production.
Methodology Review Before Fieldwork
Client questionnaires arrive in all states of polish. Leading questions, inconsistent scale labels, and answer options that do not belong on a rating scale are common. The AI Survey Advisor reviews the instrument before deployment, flagging Critical, Important, and Minor issues with exact edit instructions. For market research teams, that is a QC layer that previously required a senior methodologist to review manually.
Key Capabilities
- Supports Qualtrics, Forsta, Dimensions MDD, Alchemer, SurveyMonkey, and 22+ more
- Convert the same client specification to multiple platforms from one upload
- AI Survey Advisor catches methodology issues before fieldwork begins
- Processes client documents in 16 languages
- Zero vendor lock-in — switch platforms without rebuilding instruments
Frequently Asked Questions
Yes. Pirai AI produces Forsta XML and UNICOM Dimensions MDD output files from the same document upload. These are two of the most specialised platform formats in professional market research and are not supported by general AI survey tools.
Yes. Upload the specification once and select any combination of target platforms. Pirai AI generates the correct output file for each platform without reformatting the source document. The same questionnaire can deploy to Qualtrics for one client and Forsta for another from a single upload.
Pirai AI processes documents in 16 languages without requiring reformatting between language versions. Each language version can be converted to the target platform format from the same upload workflow.
Zero vendor lock-in means the same survey instrument can be deployed to any supported platform without rebuilding. If a client changes platforms, or an agency needs to run the same study on two different platforms simultaneously, the source document converts to both without duplicating the programming work.
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